Actionable Insights for Music Composers

Intro

Composer Toolbox is a web-based application for composers that license their music through Red Bull Media House, allowing composers to learn, monitor and gain insights on how their compositions are used in audio-visual productions. Easy to use and transparent: a breath of fresh air in the convoluted world of music licensing.

Client

Red Bull Media House GmbH

Work

Strategy, Design, Development

Approach

At the core of Composer Toolbox is a highly functional dashboard that allows composers to quickly gain insights that will make their day. The visual language, aligned with other applications in the Red Bull Music ecosystem, allows for easy readability and high contrast.

Music producer checking out Composer Toolbox by Red Bull Media House on his smartphone

Mobile view of composer insights from Red Bull Composer Toolbox

But a good product is more than just its function. With Composer Toolbox we created a cohesive experience, making every interaction feel as rhythmic as music, offering an engaging experience through personalized stats and suggestions.

From plays to average listener count, we are distilling many data sources, crunching heavy data to generate clear insights. Composer Toolbox allows the artists to really understand the impact of their musical compositions. While with other publishers the buck stops once a composer’s music is licensed, Red Bull Media House goes a big step further to ensure composers really understand the impact of their music.

Highlighting key metrics composers care about through interactive charts and graphs, data is always at the center of attention and driving interest of the users. Getting the right data displayed in the right way and always up-to-date was the main objective. Retention numbers speak for themselves: enabling artists to discover new, fascinating insights about the use of their works is highly addictive.

Still, Composer Toolbox is more than just insightful data. From a full-blown sample library to an overview of licensed tracks and a help section to support Composers even better, Composer Toolbox has lots to offer – and this is just the start.