Reiter takes your story further.

Intro

Reiter is Austria’s leading agency for technology and startup communications. In business for more than 20 years, Reiter has grown from a PR firm into a full-service communication powerhouse. Reiter turned to us for a full rebrand: from name and visual identity to website, presentation templates, and social media assets.

Client

Reiter PR

Work

Brand Design, Strategy, Website Design and Development

Link reiterpr.com

Approach

We turned ReiterPR into Reiter, opening up the brand towards all communication services while staying true to its core. We settled on the concept of the line as the simplest and strongest visual element, conveying a message from A to B effectively, leading to the ripple effect: one message creating an impact that grows beyond its starting point, forming a system of building blocks. A single element can connect, multiply, and change shape, reflecting how Reiter helps its clients’ ideas gain reach and momentum.

The blocks give Reiter a recognisable mark and a visual language that can grow beyond the logo. We carried the system into social assets, where it frames different stories and helps visualise ideas taking shape without making every post look the same.

Reiter’s website needed to show the breadth of its work without making visitors search for the basics. We built a clear, typographic layout that introduces its services, client work, testimonials, news, and team on the homepage, then lets visitors explore each in more detail.

Motion brings the identity into the website. Headlines appear letter by letter, while the brand colour reveals images and pages with a left-to-right swipe. The transitions give the experience a sense of progress.